Using the power of the web

These days if you dont have an online presence, do you really even exist? It used to be that having a webpage was an optional ‘nice-to-have’. Today, however, if you dont have a web presence you are likely not going to have a lot of visitors.

People in this day an age like to be able to research their decisions, and were they go to church is a right at the top of the list. They want to know the pastor before they get to there, what the beliefs of the church are, how often does it meet other than Sunday. Traditionally this information was relegated to a come-and-see approach, but no more.

Last night, I was doing a routine honey-do run ( the wife creates this lists for me and emails them to me, smh ) and I ran into a man that I had seen before, but he know who I was. He proceeded to tell me that he had been looking for my church but that my information on the web was out of date and I should get that fixed. I told him that I could give him my updated information right now, to which he replied, “no need I found it elsewhere just thought I would let you know.” Wow!

In the need for a church to be able to go out into the world, we now must include the cyber world as well. Pastors and administrators are needing to be much more savvy than before about how to work the varying technologies and cyber spaces to which we are now called to minister. I, for one, am doing my best to keep in front of me, but even with the engineering degree, its a lot.


Pastor Alberts